Juan's is responsible for digital audience engagement and digital strategies for WXXI News. As a life-long Western New Yorker, Juan has had extensive experience in broadcasting, audience engagement, and promotion.
Juan was Director of Marketing and Public Affairs at World Trade Center Buffalo Niagara where he developed project and event management experience, budget creation and monitoring, and fundraising/ sponsorship planning and solicitation and serving as a representative on the Binational Economic Developers Association.
Juan's broadcasting experience includes stints at his hometown of Dunkirk, NY along with Batavia, NY where he handled morning shows, news reporting, operations, and sports play-by-play. Juan has a B.S. in Communications from the SUNY Fredonia and an M.B.A. from SUNY Empire State.